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Books by Jody Holland

Stories That Stick. Tools That Work.

Sixteen books and workbooks on leadership, supervision, communication, sales, and self-leadership — written to be read on Sunday and used on Monday. Every title ships in paperback (several as eBooks, too) straight from Jody’s bookstore on Bookspace.

Author of 23 books · 300,000+ leaders trained · Amarillo, Texas

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New Release

Lead Yourself First

The Self-Leadership Blueprint to Own Your Mindset, Lead on Purpose, and Build Your Future

Before you can lead anyone else, you have to lead yourself. Most people are waiting on a better boss, a better market, or a better mood before they take ownership of their life. Lead Yourself First is for the person who is done waiting.

Built on Jody’s S-3 framework — Strategy, Systems, and Shifts — the book shows why the beliefs underneath your plans decide whether the plans ever work, and then hands you the tools to change them: the Baseball Diamond for putting your goals in the right order, TARGET for setting goals that pull you forward, BANDITS for naming the time-wasters that steal your week, and the Law of Compensation for understanding exactly why you earn what you earn. You’ll learn to write your future on purpose, end the self-limiting patterns you inherited, and give your best instead of a mythical 110%.

Honest, funny, and relentlessly practical — the same self-leadership material that opens every one of Jody’s leadership programs, now in a book you can read on Sunday and use on Monday.

Paperback · $24.99 · eBook · $12.99

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Leadership & Management

Become the Leader You Would Follow

From your first day as a supervisor to the executive suite — the frameworks Jody has used to train more than 300,000 leaders.

Own the Room

Turn Any Audience On and Become the Presenter They Can't Forget

By Jody N. Holland and Mike Grigsby

Great presenters aren't born — they're built, one rep at a time. In this expanded second edition of Turn Me On, Jody Holland and Mike Grigsby show you how to grab any audience in sixty seconds, tell stories that stick with the G.U.I.D.E. Story Method™, handle the heckler and the dead projector, own the room when the room is a screen, and get invited back.

eBook · $9.99 | Paperback · $19.99

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The Leadership Blueprint

A Guide To Becoming The Leader You Would Follow

By Jody N. Holland

Leadership is not a title. It is a signal. A practical, structured guide for supervisors, managers, and leaders who understand that culture, performance, and engagement are created intentionally — or by default. Build trust through consistent behavior, create cultures of accountability, lead people through change, and answer the question that matters most: would you follow yourself?

Paperback · $24.99

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The Leadership Blueprint – Step 1

How To Be A Great Supervisor

By Jody N. Holland

Most people don’t fail as supervisors because they lack effort. They fail because they were promoted without a blueprint. Step 1 centers on the Building Trust role of leadership: making the transition from individual contributor to people leader, setting clear expectations without micromanaging, and holding people accountable without damaging relationships.

Paperback · $29.99

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Leadership Evo

A Practical Guide to Evolving Into a Super Leader

By Jody N. Holland

Evolve the leader. Elevate the organization. Leaders grow through identifiable stages — and when they know where they are and what comes next, they gain clarity, confidence, and momentum. A working guide with real-world examples and exercises for emerging leaders, seasoned executives, and organizations building a leadership pipeline.

Paperback · $19.99

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Principles of Management

The Performance Multiplier

By Jody N. Holland and Meghan Slaughter

You were promoted because you were great at the work. Nobody handed you a manual for being great with people — until now. Jody Holland and co-author Meghan Slaughter, M.S. Psychology, give you four memorable frameworks you can use Monday morning: C.O.M.P.A.S.S. for strategy, C.H.A.N.G.E. for leading change, C.O.A.C.H. for year-round performance coaching, and C.A.L.M. for mastering stress before it masters your team.

eBook · $9.99 | Paperback · $19.99

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Lead Yourself First

The Self-Leadership Blueprint to Own Your Mindset, Lead on Purpose, and Build Your Future

By Jody N. Holland

Before you can lead anyone else, you have to master the person in the mirror. Built on Jody’s S-3 framework — Strategy, Systems, and Shifts — with a toolbox of models you can apply immediately: the Baseball Diamond, TARGET, BANDITS, MOJO, HIT, and ACT. Honest, funny, and relentlessly practical.

eBook · $12.99 | Paperback · $24.99

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Sales, Influence & Reading People

Sell With Honor. Connect in Seconds.

Psychology-based approaches to influence that build trust instead of pressure.

Selling With Honor

Win More Business Without Pressure, Manipulation, or Compromise

By Jody N. Holland

Honor has never been lost in the profession of sales — it has simply been forgotten. Drawing on the ancient Samurai Code, seven timeless tenets define what it means to sell with integrity, discipline, courage, and respect, paired with a proven consultative sales model for today’s informed buyer.

Paperback · $19.99

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Hypnotic Selling

Bypass the Conscious Mind and Discover What Really Motivates Your Customers

By Jody N. Holland

What if selling didn’t require pressure? The best sellers don’t chase, push, or convince — they attract. Learn how people subconsciously filter information and decide, use language patterns that build trust, read subtle human cues, and replace pressure with presence. Because people don’t just buy products. They buy you.

Paperback · $19.99

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Faces of Reality

The Story Your Face Is Telling

By Jody N. Holland

Every interaction begins before a word is spoken. Drawing from psychology, behavioral science, and decades of executive coaching, Jody shows how facial structure reflects the way people decide, process information, and engage the world — and how reading those signals builds trust faster and reduces conflict. Because every face tells a story.

Paperback · $24.99

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Personal Growth

Lead Yourself Through Fear, Pressure, and Change

Story-driven books for anyone ready to stop absorbing life’s impact and start redirecting it.

Success - A 12 Step Program

Rewrite the Beliefs That Are Holding You Back

By Jody N. Holland

For the person who knows exactly what to do and keeps finding reasons not to do it. Twelve deliberate steps — from defining your current reality to designing your future across all five domains of life — each ending with a written exercise and a specific next move. Revised and expanded 2nd edition.

Paperback · $19.99 · eBook · $9.99

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My Judo Life

Learning to Yield, Choose, and Live with Purpose

By Jody N. Holland

Stop fighting life. Learn to redirect it. Through a powerful narrative and lessons inspired by the philosophy of judo, this book is for professionals, leaders, and seekers who have done “everything right” and still feel off balance. Learn when to yield, choose your response instead of reacting, and turn pressure and failure into purpose.

Paperback · $19.99

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6 Demons of Fear

Overcoming The Fears That Hold Us Back

By Jody N. Holland

A story-driven exploration of the six most common fear patterns that sabotage confidence, stall growth, and keep people trapped in self-doubt. Not a book about eliminating fear — a guide to understanding it, confronting it, and disarming its influence so you can act with clarity and courage.

Paperback · $19.99

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Workbooks & Training Companions

Turn Insight Into Habits Your Team Can Feel

Working documents built for Jody’s leadership programs — and for leaders who want a written plan, not just a good idea.

Sales Mastery – Workbook

Become the Salesperson You Would Buy From

By Jody N. Holland

Almost everyone loves to buy. Very few people love to be sold. This six-module workbook follows the buyer’s journey — mindset, pipeline, the Sales Interview, presenting, closing, and keeping the customer — with worksheets, scripts, drills, a five-step objection response, and a 30-day challenge that turns the reps into repeat business and referrals.

Paperback · $29.99

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Principles of Supervision Workbook

Attract | Develop | Retain

By Jody N. Holland

Nobody hands you a manual the day you become the boss. This full-color companion to Jody’s six-module Principles of Supervision course covers self-leadership, clear communication, dealing with drama, performance conversations, positive accountability, and hiring and onboarding. Every module opens with a true story, then gives you a model, worksheets, and a seven-day field assignment — plus a Supervisor Scorecard to measure your growth from day one to day 90.

Paperback · $29.99

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The Leadership Blueprint – Learn-2-Lead Workbook

Mastering the 12 Skills of a Great Leader

By Jody N. Holland

The architectural plan every leader wishes someone had handed them on day one. Participants map their leadership identity, work through the four pillars of the Blueprint — Self, Relational, Performance, and Strategic Leadership — and leave with a 30-60-90 Leadership Action Plan and a Leadership Blueprint Scorecard.

Paperback · $89.99

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Principles of Management Workbook

The Performance Multiplier

By Jody N. Holland and Meghan Slaughter

A practical, self-study companion to Principles of Management, co-authored with Meghan Slaughter, M.S. Psychology. Every section pairs concise teaching with reflection questions, real-world worksheets, failure-mode self-checks, and a measurable scorecard — so you finish with a plan for a challenge you’re facing right now.

Paperback · $39.99

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Jody Holland headshot

About the Author

Jody N. Holland, M.S. Psychology

Jody’s books challenge you to confront what’s holding you back, take ownership of your growth, and step boldly into the leader — and life — you were created to become.

An author, leadership strategist, executive coach, and keynote speaker, Jody has spent more than two decades helping individuals and organizations break through limitations and lead with clarity and confidence. His work blends real-world leadership experience, behavioral science, and timeless principles of personal growth — the same material that powers his keynotes, training programs, and coaching.

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Reading With Your Whole Team?

Jody’s books are built to pair with his training and keynotes. For bulk orders, signed copies, or a book-plus-workshop package for your organization, start a conversation.

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